Trip Management App

RELEASED FEBRUARY 2020

The Exclusive Resorts iOS app was designed to boost the travel experience for club members. Adding relevant and timely information to iOS devices greatly improved the pre-trip planning and in-stay experiences for members. Additionally, incorporating omni-channel chat communication enabled members to communicate instantly with Concierge and Ambassador teams to ensure prompt resolution of requests and issues.

THE PROBLEM
Due to the size and complexity of existing legacy technologies, Exclusive Resorts had struggled to develop a mobile application for years. This led to a belief by customers that Exclusive Resorts was neglecting its members and behind the times.

THE SOLUTION

By focusing the scope on improving the trip experience, we would be able to immediately make an impact on member satisfaction. Launching a skunkworks project, I designed and built an InVision prototype to showcase what would be possible. That was brought to the executive team, and after review they fast-tracked the project for development.

As the project lead, I helped gather requirements with business stakeholders, designed app prototypes, wrote development stories, and coordinated timelines with an outside development vendor. We ran internal UAT testing teams, and launched a beta program with a subset of our membership base to gather feedback. I was also responsible for managing the process with the Apple Developer Program, and gathering launch and usage data from both Apple and Google Analytics.

ROLES

Project Lead, UX Strategist, UI Designer, Prototype Developer, Product Manager